The SERPs mystery revealed

Don't get too obsessed! Whether across different media or modifications of ads within the same media, consistency constitutes the key to effectiveness. The assessment phase uses the output of the monitoring phase as well as a series of checklists (on which to base the assessment). Does anyone know where I …

more ...

Lets get down to SEO business

Wikis are related to blogs, but they're more of a democratic community. Every piece of information about a page can be turned into a long list of words. The search engines are always trying to improve the quality of their results and because of this, the ranking signals are adjusted …

more ...

Create content about duplication

What SMEs haven't realised yet, is the fact that users are changing their user search behaviour in search engines (when they perform a query) on their mobiles or tablets. However, going down the path of skipping on-page optimization is a difficult one and no longer an option when trying to …

more ...

The reason everyone loves search queries

Coming up with a title for a blog post might seem too basic, but a great headline can mean the difference between a click and an impression. Oftentimes, separate "review pages" are created to host all reviews for particular products, yet some (if not all) of the reviews are placed …

more ...

Who else wants to enjoy googlebot crawlers

Adding your site to any web directory just to get a backlink will have a negative effect on your website's ranking. If you don't understand how to link internally, that can always be learned. If you think there is a website that can help your user, you can just add …

more ...