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The internet is an ideal medium for interactive marketing due to the ability to track browser activities and translate the information into instant reactions. So how do you determine your competition? What should you be looking for? A local park can be dramatically improved by adding monkey bars from a …

Fixing duplicate content is relatively easy. As much as we'd all like to enjoy our users' company forever, that's just not realistic. Keep them off their digital devices with a fun day out organised by Beverley - they'll have a great time. There Computing plenty of business owners whose websites haven't …

Another key difference between text and voice-based searches is that voice searches are more likely to be question-based. Google Analytics and Google Webmaster Tools are both free programs offered by Google that will allow you to keep track of your visitors and website. Why are you using a url shortener …

Navigating the waters of search engine optimization can be tricky business and is an area of a business' marketing strategy that is often better left up to professionals. In order to get the authoritative links that Google respects and sustain your search rankings, you need to concentrate on getting contextual …

One common mistake is using auto-generated URLs in many CMSs - these can use codes to describe a product where we want to have descriptive text. Finding meaningful ways to incorporate photos and visuals into the brand experience becomes the marketing challenge. On a chilly evening, what could be better to …

There has been much talking about links being a ranking factor. Many SEOs have only focused on content and On-Page SEO and neglected links saying: We already know everything about links. But do they know everything about links? Duplicate content alone was not what the Panda update was designed to …

For SEO to truly work and be sustainable, it needs to include a process of build up. Any SEO consultant who says otherwise is fooling you. SEO is an ongoing effort, but one that is totally worth it. Let's face it- Being able to rank high on search engines is …

One of the best ways to captivate and ensure visitors come to your new site is to make sure it's fully loaded with engaging content right out of the box. One common SEO issue that can be tackled is duplicate content. This is when there is more than one way …