Understanding gateway sites

How powerful is your domain name? How well does it rank in those all-important search engines? The measure of your domain name's power is called "domain authority," and it depends on three general factors: size, age, and popularity. While you may think filling your page with keywords will drive more …

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Does Bing really care about nofollow links

The structure of your URL can affect both your page's ranking, but also the user experience. Prove that you are trustworthy by connecting as closely as possible to high authority sites. Use structured data to further explain your topics. In the first page of results, where 90% of people remain …

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Robots.txt Directives

As we mentioned earlier, everything else is about strategy, techniques, tactics and finesse - the Search Engines look at over 200 "signals" when evaluating web pages, and every year they add over 400 refinements to their formulas and data analysis methodologies...that's also a key part of how SEO works. To …

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