Longer dwell times lead search engines to infer that the content on the given page is relevant to the viewer, which they reward by giving you a boost in SERPs. Leave room for eventual hosting upgrades should your site make significant gains in popularity. A marketing analysis provides a comprehensive …

Apparently, it seemed there is no such difference between SEO and digital marketing approaches; This is potentially illegal due to copyright issues and most importantly, it's immoral to steal other people's hard work. Once corrected, you can "force" Google to crawl your website through Webmaster Tools. For example, where would …

If they're cloaking information, are they who they say they are? In the early days of SEO, a page's rank could be influenced by how many times a keyword was mentioned on that page. Since the early days of SEO, meta descriptions have been an important optimization point. Visually, I …

What SMEs haven't realised yet, is the fact that users are changing their user search behaviour in search engines (when they perform a query) on their mobiles or tablets. However, going down the path of skipping on-page optimization is a difficult one and no longer an option when trying to …

The structure of your URL can affect both your page's ranking, but also the user experience. Prove that you are trustworthy by connecting as closely as possible to high authority sites. Use structured data to further explain your topics. In the first page of results, where 90% of people remain …

One of the best ways to captivate and ensure visitors come to your new site is to make sure it's fully loaded with engaging content right out of the box. One common SEO issue that can be tackled is duplicate content. This is when there is more than one way …